The Atlanta Committee for SOS Children’s Villages-USA, Georgia Soccer and the Publix Atlanta Cup is spearheading a multi-national initiative in Atlanta

Atlanta International Soccer Fest 2012 Partners with SOS Children's Villages

May 21, 2012 – Atlanta, GA – The Atlanta Committee for SOS Children’s Villages-USA, (www.sos-usa.org/Atlanta) through the support and leadership of Georgia Soccer and Realm Advertising, and in conjunction with the Publix Atlanta Cup (www.atlantacup.com), is again spearheading a multi-national initiative in Atlanta that will be held Labor Day weekend! Soccer teams from the Atlanta business and sports community, bi-lateral Chambers of Commerce and International Consulates are invited to compete in an international celebration of soccer and culture designed to raise funds and awareness for SOS Children’s Villages (www.sos-usa.org).

The Atlanta International Soccer Fest 2012 (AISF 2012) will be held over the Labor Day weekend as part of the Publix Atlanta Cup. AISF 2012 will be the international component of the Publix Atlanta Cup, now in its 34th year, held at venues around metro Atlanta and vicinity. AISF teams will play three Round Robin games, two on Saturday, September 1 and one on Sunday, September 2. Semi-finals are also played on Sunday, September 2. The final championship game will take place on Championship Monday, September 3.

The deadline to register teams is July 2, 2012. For team registration, visit www.atlantacup.com.
For more information on AISF 2012, visit www.atlsoccerfest.com.
About the Organizations and Sponsors
For over 60 years, SOS Children’s Villages has been dedicated to providing family-based, long-term
care to children who can no longer grow up with their biological families. SOS is located in 133 countries including the U.S. SOS also focuses on preventing the conditions that cause children to be orphaned and abandoned. Through its Children’s Villages, Family Strengthening Programs, emergency relief programs and schools, SOS impacts the lives of over 2 million people each year. SOS Children’s Villages has received numerous honors including the Save the World Award, the Mother Teresa Gold Medal, the Conrad N. Hilton Humanitarian Prize, and the Vietnam Friendship Medal. For more information about SOS Children's Villages, visit www.sos-usa.org.

Atlanta International Soccer Fest (AISF) is the signature fundraising event of the Atlanta Committee for SOS Children’s Villages USA. The goal of AISF is to build awareness and raise funds for SOS Children’s Villages using the global appeal of the game of soccer to build solidarity amongst the Metro Atlanta community, and to garner support for this international non-profit for orphaned and neglected children. The first AISF was held in June 2010 and raised over $25,000, the majority of which was sent to SOS Children’s Villages in Haiti to help with disaster relief after the devastating earthquake of January 12, 2010. For more information about AISF, visit www.atlsoccerfest.com.

Publix Atlanta Cup (PAC) is the largest three-day youth soccer tournament in the Southeastern United States. Held every Labor Day weekend, the PAC hosts more than 600+ teams including both male and female athletes, ages 9 to 19. Games are played at 20 venues through the metro Atlanta area on more than 110 soccer fields. In 2010 Publix became the title sponsor of the tournament. For more information about the Publix Atlanta Cup visit www.atlantacup.org.

Georgia Soccer is the authorized state youth and adult association for Georgia within the United States Adult Soccer Association, United States Youth Soccer Association, and through them is part of the United States Soccer Federation (USSF). Georgia Soccer serves as the official National State Association of USSF making it responsible to act on behalf of USSF and provide licensing courses for coaches and certification courses for referees. In turn, the United States Soccer Federation is the recognized national soccer association within the Federation International de Football Association (FIFA), the worldwide governing body for soccer. Essentially, Georgia Soccer serves affiliated member organizations throughout Georgia in both program and administrative support activities. For more information about Georgia Soccer, visit www.georgiasoccer.org.

Realm Advertising, Inc., is proud to once again support AISF 2012, after being an in-kind sponsor for AISF 2010. The goal of Realm’s team of experienced and enthusiastic professionals is to take an idea, a product or a service and make it Flourish by digging deeply into the value proposition and aligning it with the market’s hunger for a solution. It’s not enough to just listen to our client and feed off their excitement and enthusiasm, getting caught up in the temptation that we have the next big “it.” Our choice to stay objective and intellectually agnostic is with purpose. To be effective, we can never forget how it feels to be the customer, the client, the user… the audience who, ultimately, really decides if the product we are marketing is valuable. Because to us, work is about people, not projects. We’re here to instill trust and simply make the lives of our clients easier. For more information about Realm Advertising, visit www.realmadvertising.com.